Just imagine the untold money you'll save, alone, writing your own copy...and money saved is money earned...not to mention the fact that you'll be cultivating a high-paying skill in huge demand.
The best part, however, is the fact that you do not have to rely on someone else's concept of 'good' copy- heck, you'll be quickly designing your own in practically no time!
If the extent of your effort is merely to present your offerings in a bland, uninteresting way-
Then whether or not you actually make the sale depends solely on your price, and the visual information I can glean from the quality of your photos.
If I actually, really want your offering bad enough, I might convince myself to send you an e-mail with a question or two.
However, that detracts from both my precious time and overall eBay experience- unless I want your item THAT bad; which I most seriously doubt- all things being what they are.
Let's face it- we live very harried lives with a bazillion “taxing” of our extremely limited time and money resources.
If you do not inspire me to keep reading- for my own personal enjoyment- you have a better than a 99% chance of losing my- and countless other's- interest and business.
Why? With just eBay, alone, I have millions of consumer choices at my immediate fingertips. And that doesn't even factor in the other 70+ million Web Sites, my bills, children's needs, etc., etc.!!!
However, when you inject your personality into your descriptions and storefront, and it's one I find somewhat intriguing; at very least- you'll inspire me to read on a little farther.
Maybe put your site in my favorites, to get back to.
Perhaps your Character even persuaded me to make a modest bid! One thing's for absolute certain, though- you will sell far more, far quicker, by putting some real personality into your copy! Remember...
The globalize attention span is about as long as the average cell phone antenna.
With a little bit of extra time invested- you may very easily find your sales doubling, tripling even quadrupling; far greater than what they would have been...if you would've just “let happen as it may”...test, Test, TEST!
The primary way the world will know you is by your copy; convince us you're worth knowing- because you get one shot- and friends do business with friends, over strangers!
“It doesn’t matter whether your product is information or a flyswatter. If you understand marketing, you can make serious income.”
Robert G. Allan, Author